Beyond Champagne
Beyond Champagne
Champagne is a wine that blends people with the arts.
THE TAITTINGER COLLECTION
Art in a bottle
Since 1983, Taittinger has been writing a unique story, with leading contemporary artists lending their vision to exceptional bottles. Initiated by Claude Taittinger, the Collection is part of a free and avant-garde approach, based on a sincere dialogue between art and champagne.
Each limited edition is designed as a work of art in its own right, where artistic creation accompanies the finesse of the cuvées and extends the search for emotion that is so dear to the House.
With only thirteen editions to date, the Taittinger Collection stands out as both a visual and sensory experience. These rare bottles are the result of remarkable encounters between a House open to creativity and artists with distinctive styles.
Philanthropic Arsnova
Share the arts with as many people as possible
“Beauty helps us live,” Vitalie Taittinger likes to say. This conviction gave rise to the Philanthropic ArsNova endowment fund, founded by the Maison to develop and support cultural outreach programmes in three complementary fields: the performing arts, visual arts and culinary arts.
The ambition is simple and essential: to awaken curiosity, encourage sensitivity, and make culture a foundation for personal development. By placing beauty and goodness at the heart of its mission, ArsNova promotes a sustainable vision of sharing knowledge, where culture fosters the fulfilment and individuality of each person.
At the heart of this approach, La Belle Enchantée, located at 44 Boulevard Lundy in Reims, embodies the Fund’s spirit. Designed as an open and lively venue, this space will soon host creative activities, meetings and exchanges: exhibitions, artist residencies, culinary workshops and cultural events. A place where heritage and emerging talent engage in free and open dialogue.
ALL FOR MUSIC
A symphony of commitments
From its cuvées bearing evocative names such as Nocturne and Prélude, to its commitment to the Paris National Opera, Maison Taittinger has a natural connection with music. It also supports the Montreux Jazz Festival and the Flâneries Musicales de Reims, and has commissioned Reims-based artist Yuksek to create original soundtracks.
IN THE WORLD'S GREATEST STADIUM
Passion is everything
Taittinger has been the Official Champagne of the FIFA™ World Cup since 2014. This partnership celebrates a universal passion, filled with joy, emotion, and moments of achievement. A story that began in 1959 with Jean Taittinger, and which Clovis has continued with exclusive creations, such as the bottle dedicated to the World Cup in Brazil.
LETTERS OF THE SPIRIT
Letters as a legacy
Committed to the arts and literature, Maison Taittinger acquired the manuscript of the poem Champagne by Alan Seeger, an American poet who gave his life for France in 1916. These sixty-eight verses, written in pencil, carry a message of hope and peace.
Through this gesture, Taittinger reaffirms its commitment to memory, storytelling, and shared knowledge, convinced that culture plays a vital role in creating a living heritage.
« In the glad revels,
in the happy fêtes,
When cheeks are flushed,
and glasses gilt and pearled
With the sweet wine of France
that concentrates
The sunshine and the beauty
of the world. »